Made in Spain: the Kiss of Death for Spanish Marketing

Spain has a branding problem. Massive unemployment and political corruption aren’t giving the Spanish anything to brag about when they go abroad – or, more accurately, emigrate in

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Buy me, I’m Spanish: Spain’s brand identity crisis on the world market

It was back in 1952 when a Spanish director Luis García Berlanga filmed his now legendary Bienvenido Mr. Marshall about a small town in central Spain preparing for

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Is Madrid going downhill?

Well, it’s over here in Madrid. (Sorry, everyone…) Recently, El País has announced that Madrid is in a downhill slide. They say that the city is not a

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In Which the Author Realizes He’s Out of Touch with the Youth

At the hamburger restaurant in downtown Vigo there’s a guy eating alone at the next table. I’m doing my usual thing of talking much louder than most other English

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Going to Galicia on the Train Macabre – not a Galicia travel guide

The high-speed train leaves Chamartín station more than 10 minutes late… Full of young girls showing a lot of leg on the way to the beach and metalhead

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Are Europeans More Civilized than Americans?

Zio Enzo is possibly not the uncle of anyone I know. In any case, he’s a toothless 70-something Italian man who everybody is calling Uncle. He’s wearing a

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The Brain Drain in Spain 2: Flight to London

If you want to be kind of depressed – and your Spanish is up to it – go read the article published in El País Semanal yesterday entitled

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Spanish Red Wine Regions: Rioja, Ribera del Duero and Valdepeñas

Looking for info on the Spanish red wine regions? You’re in the right place. Today I’m going to talk about a topic which is important for all of

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The Running of the Bulls (in Pamplona and elsewhere)

This week Pamplona (a city in the northern region of Navarra) celebrates the festival of San Fermín – the famous running of the bulls that Hemingway immortalized in

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Street English: a selection of pickup lines in English and Spanish

A friend of mine has an enormous collection of English textbooks and phrasebooks at home, and when I flip through them, I’m struck with how perfectly useless most

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